The Alphabet of Coffee Shops in New York City is a publication that studies the visual letters from A to Z of a hundred coffee shop names in New York City. By isolating and arranging the letters formally, the study reveals how a single alphabet can generate a wide range of visual representations to signify how a design of an object is guided by one’s personal value and experience to produce a diverse interpretation of the same product: coffee.  It invites coffee drinkers to reflect on how their seemingly simple experience and interaction with coffee through the visual patterns and identities embedded in the object. The familiar act of drinking coffee becomes a site for observing diversity, personality, and expression. 

The project explores the ideation of map interpretation. The visualistion identifies the theoretical astronomical map of The Stonehenge, a prehistoric megalithic structure on Salisbury Plain in Wiltshire, England, two miles west of Amesbury. The map intends to provide multiple perspectives of the monument while incorporating typographic elements.

The Ordinary Packaging project seeks to revolutionize the way products are packaged, focusing on reducing waste and minimizing environmental impact. By leveraging biodegradable, recyclable, and reusable materials, the project aims to replace traditional plastic and non-sustainable packaging options with greener alternatives. The designed box also holds a strong emphasis on tackling overpopulated living areas, the elevated legs of the box acts as a double-layer container, maximising usage space.

Every creator/designer/maker has their own unique making space of processes, craft and tools to reach their final products/goals. We as fresh graduates will be making our space into the future/industry. Our ways of making space are uniquely different.

Making Space, is a student-led Senior Thesis Showcase for the Parsons School of Design BFA Communication Design Class of 2026, hosted in New York City. The exhibition features a wide range of thesis projects, including web platforms, publications, editorial systems, educational tools, interactive experiences, games, motion graphics, and experimental digital product.

A menswear tailor brand; the project was inspired by the definition of "Sartorial", which is often used to describe custom tailoring, or "to tailor". The typography incorporates the exploration of kerning as well as emphasizing the ideology of "fixing the lines" in relation to customising clothing. The logo is designed to coherently align with the typeface, referencing a “tie”, being built by the shape of the "R" in the text.

A motion graphic that encapsulates the key arguments and insights from the New York Times article "A Dopamine Fast Will Not Save You From Addiction," published on September 13, 2024. The article challenges the effectiveness of dopamine fasting as a treatment for addiction, emphasizing the complexities of brain chemistry and the need for comprehensive approaches to addiction treatment.

A motion graphic that highlights the "Art inSight: Thomas Schütte" event held at The Museum of Modern Art (MoMA) on October 17, 2024. This event was part of MoMA's Art inSight program, designed for blind and low-vision visitors, featuring a gallery experience focused on the works of artist Thomas Schütte. The design for this motion graphic serves as an extension to the publication Blurry Light?, a thoughtful exploration of astigmatism and its impact on visual perception, connecting the broader themes of vision and accessibility in the arts.

This motion graphic project focuses on the power of typography, readability, and looping motion to create an urgent, immersive narrative around The New York Times headline, “The Viral Blackout Challenge is Killing Young People.”  The project experiments text as a visual and emotional medium, using kinetic typography and strategic readability techniques to highlight key words and evoke urgency.